the Proportion of Blu

The Proportion of Blu is inspired by the Golden Ratio, a naturally reoccurring sequence of measurements and patterns that continually present itself in multiple forms such as nature, music, art, DNA, just to name a few. Created in 2006 by designers Terrell Wick and Richard Atkins, based in Venice, California, they embody this principle and apply it to their designs, making each piece of premium denim fit the way you want it to. This includes paying close attention to cuts, pocket size and placement, and hardware placements.


Wide Leg - Cinque
the Proportion Of Blu